Brent Cobb Teams Up with Ram Trucks to Premiere “Ain’t a Road Too Long”

​David Cobb on songwriting: “Intangible has just become reality”
 
That has to be one of the best quotes I have heard on songwriting.  Artists find inspiration in some of the most simple of things.  Maybe it’s an event in their life.  Something they see walking down the street. Or it could a piece of history.  Whatever it is, crafting a song takes a creative process that causes artists to pull pieces of the puzzle from where ever they see fit - by accident or purposefully.  Songwriting is an art form that many mainstream music listeners don’t understand.  That can make it very difficult to relate to listeners who just want the latest head bob.  For Brent Cobb, he teamed up with Ram Trucks to debut his music video for Ain’t A Road Too Long and share some insight into his inspirations.

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​I have to applaud RAM because this is not the first time that they have taken an interest in a talented Country/Americana artist.  From Chris Stapleton, Miranda Lambert, Anderson East, and Brent Cobb, there has been some great commercial support from Ram.  I am an avid truck and car enthusiast and Ram has a lot to offer especially with the legendary Cummins Diesel in their heavy duty trucks.  If you know anything about trucks, you know many of us are gear heads and stay up from our favorite companies.  I get irritated when people say artists sellout when they partner with a large company.  To spread any sort of business, you need a good product and exposure.  Lots of exposure, and Ram can certainly aid with that.

​Brent Cobb filmed this three part series leading up to the premiere of Ain’t A Road Too Long in order to share some of the behind the scenes toils of songwriting.  We see the tinkering with chords on the guitar and the different lyrics that Cobb tries to make work.  Sometimes they come together easily, and other times not so much.  I’ve noticed that some artists like to get away to someplace peaceful in order to sit down, free their mind of the nonsense, and brainstorm.  Cobb does this very thing in the videos and he shows the daily occurrences and conversation that sparked songs.  Someone simply saying “All I have is my last name” suddenly turns into a song.

​What I have come to appreciate from being immersed in independent music, is the willingness of these artists to spend the time discussing what makes them tick or their flaws.  Many music listeners probably have images of grandeur and splendor of cute little writing studios and iconic names writing in song circles.  And sometimes, maybe that is the case.  But seeing this video portray that everyday type interactions can lead to a quality song being crafted, is pretty special.  The independent realm of music is full with talented people have can tell a real story or share a song that resonates with someone on a real personal level.  Songs about cruising with hot chicks and cold beer is a surface level good time song that has no wheels.  It falls short in quality and longevity and is a mockery of what a true artist like Brent Cobb stands for.  
 
These videos are certainly worth your time and I tip my hat to Ram on this one.  Enjoy.

See the whole RAM feature HERE